Why not promote logos everywhere your clients (or you) go with promotional items for cars? Items such as, printed car window shades and car air fresheners, that will promote brands and logos wherever that person is travelling.
However, do we really know what we used for transport all those years ago? The only way of getting to and from, in Ancient times was by foot. People would walk many miles to reach their destinations. Until, the idea of using animals to transport us came about, the exact date for this is not known. There certainly wasn’t much ‘sponsorship’ through promotional items!
Although, they found donkeys and horses were the perfect animals for this task, people were said to pile processions and goods on the animals and walk with them. This was how they transported goods. Allegedly, the wheel was first invented in Iraq and was made from solid pieces of wood, forming a circle. They didn’t have alloy wheels in those days. We wonder if they had ‘boy racers’!?
Its said, to have been around 3,100 BC when the Ancient Egyptians invented the first sailing boat. The Egyptians had found different uses for the papyrus reeds, including making paper and by twisting them all tightly together, they made a boat, using papyrus once again for the sail. Later on, Egyptians used the idea to create a more sturdy development, using oak wood to create small boats, and a rowing oar, made purely from a long stick. The old fashioned version of the cross channel ferry.
However its said, the Romans introduced the first network of roads throughout their empire, they were typically built so their armies could march through the empire quickly. Royals or rich Romans, used a horse and wagon to travel through the empire, on the series of dirt roads. Romans were also known to be boat lovers, they built large boats which would, allegedly carry more than 1,000 tons of cargo over the sea.
In the Middle ages, it was said that rich families used a horse and wagon still, but this was very uncomfortable, due to the bumpiness of the dirt roads. There was said, to be an improvement on boats as more boats were being built and designed. Also, with the understanding of the compass by the 12th century, it was easier to navigate where you were heading.
Although, research states that, in Tudor times the roads were not improved. We still don’t think they’ve addressed the roads around our TM office! Richer Tudors were said to still travel by horse and wagon, only it took a lot of time. Apparently, it took a week to travel from London to Plymouth. However, rich Tudors did not like rushing and deliberately took their time travelling.
Later on, in the 17th century, people travelled by stage coaches or covered wagons, usually pulled along with four horses. It was said that the stage coaches, travelled at approximately four to seven miles per hour. The only worry they had in the 17th century when travelling, was to be robbed when travelling by stage coach, these robbers were known as ‘highwaymen’.
Nowadays, statistics show that there are approximately 39,995,000 vehicles on the roads in the U.K. Filling many cars up with promotional items will increase popularity and sight of brands and logos.
Read more about ‘old skool’ travel:
- a lot of information on the histories of travel, great sources to work from.